A Smarter WordPress Theme for Content Creators
Creator Theme helps you launch fast, edit easily, and grow without limits—no developer required.
Customize effortlessly with Creator Theme.
Why Creator Theme?
We’ve spent years building custom themes for top bloggers. And we kept seeing the same thing: creators just needed something simpler, faster, and more flexible.
Creator Theme was built to solve the problems we saw over and over again—like clunky builders, hard-to-edit layouts, and themes that fell apart the second you tried something new.
This isn’t a “starter” theme. It’s a real-deal foundation made for growth. Whether you’re just getting started or ready to outgrow your current setup, this theme gives you the freedom to create your way.
Who It’s For
If any of this sounds like you, you’re in the right place:
You’re tired of slow sites and hard-to-edit themes
You want more control, but not more complexity
You’ve got great content and want a site that supports it
You’re ready to grow your blog or finally start one
You’ve tried other tools—and they just didn’t stick
You love the phrase “move fast & break things”
This is for bloggers, creators, and content pros who want to build something solid without building it from scratch.
Creators Love It
Finally, a theme that works like you do.
Made for Publishers
Built & maintained with publishers-running-ads in mind.
Ready for Anything
Future-proof blocks built with core WordPress functionality.
No Code Required
No developer? No problem. Setup is simple.
Ongoing Updates
Very little overhead gets on-demand updates as needed.
Dedicated Support
Provided by industry experts with 10+ years of experience.
Built for Everybody
Drag-and-drop heaven, with supporting plugins included.
This theme is everything we used to build by hand—now available for creators who want to move fast without sacrificing quality.
Choose Your Perfect Theme
Start with just the theme or go all in. Either way, you’re building smarter.
Creator Theme
- Base theme only
- Starts with 20 basic patterns
- Built for flexibility and performance
- Perfect for dev-savvy bloggers
Baked & Branded
- Creator theme + styled child theme
- Over 60 gorgeous patterns & layouts
- Made with and for real bloggers
- Best for creators ready to launch today

Built by Creators,
For Creators
We’ve spent over a decade building custom themes and plugins for food bloggers and content creators.
You’ve seen our work on sites like Play Party Plan, Handle the Heat, Recipe Tin Eats, and A Beautiful Mess.
After years of patching old frameworks and coding around limitations, we built what we always wanted: a theme that actually works for content creators. Fast. Flexible. Fun.
This isn’t just a theme—it’s a workflow upgrade.
Need Help? We’ve Got You.
Get expert guidance, real-time answers, and a thriving community—whether you need quick fixes, strategic advice, or hands-on help, we’ve got you covered.

Feature Fest
Quarterly event series for creators who want to grow smarter, not just faster.
Best in Blogging
Expert interviews from industry experts–the people shaping content creation today.
Pass the Torch
Train your VA (or yourself) to support and scale your blog with confidence.
The Smart Start Bundle
Your content, team, and systems. All getting smarter, from day one.
The Creator Suite
Everything you need to build, brand, and grow a real content business.
You’ll love working in Creator Theme
“I’ve actually nearly doubled my monthly ad revenue since going live with the new site. My total number of visitors isn’t that much higher, but the visitors that I do get are clicking around more because the content is more engaging in the new format.”
Frequently Asked Questions
Can I use it on more than one site?
Yes, we have multi-site licenses available!
Do I need a developer?
Nope. You can launch with zero tech skills.
How are the files delivered?
You’ll receive a purchase confirmation email from Freemius with all the details. You can download and re-download your files as many times as needed through your account with them.
Will this work with my existing plugins?
Yes, it’s built with compatibility in mind and uses core WordPress for most features, to minimize any issues!
Does Creator require any plugins?
No, but it will come with some helper plugins–that extend WordPress to make your life easier–at no extra charge!
Do you provide support?
Yes, of course! We have email support as well as a Facebook community to support you. Our documentation is being built out more and more every day.
What are you waiting for?
The best time to level up your site was yesterday. The next best time is right now.